Start your own website or blog in three simple steps

For most of us, starting our very own business is a dream come true. Although, like they say, “with great, power comes great responsibility.” so, one of your first jobs is to make sure that your brand name stands out. Mediums such as advertising can often be an expensive affair, and at the same time, it can also have a short-term impact. Currently, the best way to promote your brand consistently is via a website or blog. This is mainly because of two reasons. Firstly, the Internet in the current age is one of the most used platforms where content can be easily accessed or shared, anytime and anywhere. Secondly, it is relatively lighter on your pocket.

To start your own blog or website, you just need to follow certain simple steps.

For the website –

• Platform and domain name – Start by choosing your platform, i.e., the content management CMS, where you can add pages and alter the layout as well as the data. Some of the popular free website builders are WordPress, Joomla, Drupal, etc. Here you can register for website domain names as well. However, to make necessary customizations, you have to upgrade your plan. For instance, if you want to have a personalized business website address then you will have to pay for it. Although it will be a smart move as it gives your business a distinct identity. You can create a free website, but it will be limited in terms of certain features which are integral for a business site.
• Content and design – Then move on toward planning what kind of content will go to your website. For instance, if you are running an e-commerce business, your site will require pages like home, about us, product categories with sub-category dropdowns, reach out to us, register/sign in, return/exchange policies, etc. Your website should ideally have a flawless design so that even the new visitors can quickly figure their way out while browsing products and information.
• Web hosting provider – A web hosting company is critical to kickstart and manage your website traffic. It comprises of servers that organize and stores all the files uploaded on your website and makes them publicly accessible. These are also in charge of updating the security. Therefore, to build a website, it is imperative to hire a right web hosting provider. Look for provider according to the platform you are using. For instance, you are using WordPress as your CMS, then search for companies that offer specialized plans for WordPress hosting.

For the blog –
To create a blog, you will need to follow the same steps mentioned above. Unlike a website which has multiple things going on at once, a blog mostly focuses on interactive textual content, but it can involve a variety of media such as music, photographs, video, etc. It can be about food, literature, fashion, machines, etc. You can either create an independent blog or have a blog tab attached to your website if you are already running a business. If you are starting an independent blog, then ensure that it has a unique domain name and an excellent web hosting server for attracting good traffic.